The Canadian Chamber of Commerce has recently undertaken the most extensive strategic planning exercise in their history to produce a blueprint for the chamber of tomorrow: the Chamber 2025 Strategic Plan, which they presented today at there AGM & Convention last week.
Their transformation will take CCC from being the voice of Canadian business as a federal lobby organization to also becoming the undisputed champion and catalyst for business success by:
- Expanding CCC\’s scope, influence and impact to give our members more of what they need to succeed.
- Launching whole new divisions and offerings that deliver elevated support and value to businesses of all sizes, including best-in-class data and insights, enhanced membership benefits, B2B networking opportunities, international growth boosters and tailor-made solutions for small business.
- Doubling CCC\’s revenue base.
At the CCC AGM & Convention, they also unveiled the new brand, which was developed concurrently with the Strategic Plan. The new brand includes a dynamic new visual identity and brand narrative, which we will publicly launch in the new year, an external expression of our entrepreneurial agility and broadened ambitions to shape the future of business success, which will define our organizational culture and fuel our growth.
Below is a link to a summary of our Chamber 2025 Strategic Plan, designed in the new look and feel.